The Matchmakers: The New Economics of Multisided Platforms. David S. Evans, Richard Schmalensee

The Matchmakers: The New Economics of Multisided Platforms


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ISBN: 9781633691728 | 256 pages | 7 Mb

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  • The Matchmakers: The New Economics of Multisided Platforms
  • David S. Evans, Richard Schmalensee
  • Page: 256
  • Format: pdf, ePub, fb2, mobi
  • ISBN: 9781633691728
  • Publisher: Harvard Business Review Press
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Amazon. Alibaba. Facebook. Uber. These types of businesses—known as platforms, or multi-sided markets—are driving the economy more than ever. In an environment where markets, consumers, and technology are ever changing and increasingly interdependent, these businesses, which bring together a number of groups who need each other and make it easy for them to work together, are essential. But platforms operate very differently than traditional, one-sided businesses (like, say, grocery stores), and their logic can seem not only counterintuitive but downright counterproductive. Think about a traditional platform like a mall, which connects many different customers to many different stores. They charge their largest stores—the anchors—the lowest fees, while they charge smaller retailers and kiosks higher fees (and they don’t charge customers at all, even though they could conceivably charge for something like parking). That pricing structure makes sense, even though it may seem discriminatory, because the anchor stores are key to getting customers to show up. But there are still more twists and turns to how platforms operate. Plus, while the platform business model may seem appealing, it can be difficult to know if you should transform your business and—even if you should—how to do it. Yet companies that transform their pricing practices, incentive plans, and organizational structures are today’s power brokers. In Matchmakers, David Evans and Richard Schmalensee, two economists who were among the first to analyze platform businesses and discover their principles, explain the logic of platforms and how to analyze your own opportunities. Rich with stories from the platform winners as well as from those who mismanaged the transition, Matchmakers will be the one book readers need in order to navigate the appealing but confusing world of multi-sided markets.

Multisided markets | Product Bookshelf
Other examples of multisided platforms are cash (a government Serve asmatch makers (e.g., eBay bringing together buyers and In this video David Evans discusses multisided platforms and points out that economic factors frequently New research explores multi-sided markets (HBS article by Andrei  Diane Coyle | The Enlightened Economist - Enlightenment Economics
This is a very clear introduction to the economic models, but the book is now The Matchmakers: The New Economics of Multisided Platforms, due out in May. PLATFORM ECONOMICS: - Competition Policy International
been able to buy a pretty good new bicycle if I had published these essays in the . Chapter 4: Antitrust Economics of Multi-Sided Platforms . .. matchmaking services charge everyone the same, for instance, while, as we mentioned, physical. Observable Types, Case III - Melati Nungsari - Home
We study multidimensional matching on a two-sided platform †menungsari@ davidson.edu; Economics Department at Davidson The next proposition assumes that the random draw ψ is drawn from a . (2000). Two-Sided Search, Marriages, and Matchmakers. A Price Theory of Multi-Sided Platforms. Paying with Plastic: The Digital Revolution in Buying and Borrowing
helpful history, with an economics lean. would love for David Evans to update his book for the . The Matchmakers: The New Economics of Multisided Platforms. The Antitrust Analysis of Multi-Sided Platform Businesses
They range from the old (the village matchmaker) to the new expanding literature on multi-sided platforms in economics, antitrust, and  The Economics of Two-Sided Markets
interact through an intermediary or platform, and 2) the decisions of each set new payment systems and media outlets, suggest that two-sided and multi-sided. The Antitrust Economics of Free - University of Chicago Law School
investment in getting consumers to experience a new product. . There is nothing about the economics of multi-sided platforms that requires  Software platforms - Cade
These multi-sided platforms are “economic catalysts.” They've been Villagematchmaker brings men and women together. Economics Economics ofMultisided. Platform .. New Economics of MSPs Should Guide Them. Platform markets and energy services - University of Cambridge
often accompanies the emergence of “platform” markets, i.e. multi-sided markets market where new entrants provide an energy optimisation and . the definitions of platforms from industrial and network economics and platform markets include credit cards, video game consoles, online matchmaking such as recruiting. Catalyst Code: The Strategies Behind the World's Most Dynamic
A very good book explaining the success behind companies are multi-sided, like Google. . The Matchmakers: The New Economics of Multisided Platforms.



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